Secondary research

I first of all found what videos were popular by looking on sysomos and found that music videos were popular but that videos with entertainment was also popular, this tells me and my group that having comedy in our music video will make it a very popular video and that it will get views . With Music having and over all view count of 99,160 and 396.5 favourites we know that music videos are popular and with the entertainment having a view count of 224,827 and 986,5 as favourites we know that if we make a music video with these things in that it will sell and get a few hits .












I looked at Linkin park as an indie rock band to see if the new generation indie rock videos are popular and as you can see from the results bellow they are, with 2,723,531 views and 33 million likes on twitter it shows that it is popular for the old and young generation. By comparing Madness and Linkin park I can see that the indie rock genre from the 80's and from the 2000's are both popular but the 2000's are more popular which is why we would like to modernize our music video a little bit to appeal to a wider audience .





In order to see if we should use this song we looked at the views that people have on the song so i went on Vid stats to find out how many views and subscribers there was on the artist madness. Upon looking at the stats we found that people liked madness songs as they have over 5000 views and over 70 subscribers . This shows us that this genre is popular and would be good to do a video on .












Upon looking at Madness music videos and others that are in that genre, it is clear there is an audience for them. the song that we are doing has over 4 million view on YouTube showing that it is a popular song and people listen and watch it .
Similarly The Specials- Ghost Town has over 2 million views . This shows us that the genre of music that we have chosen is popular and has a lot of views which means that it was a good genre to pick .